“the new global payment solution for everyone”

 

 

 

 

 

We are delighted to announce that our partnership
with Fidelsys has now seen a first tangible result
through the launch of a new gift card concept in
Belgium. On December 6th both organisations
jointly issued the following press release:

 

A marketing solution for merchants, activated using
their existing payment terminal, without the need
for any complex technical changes.

 

The co-operation between Fidelsys and payfair
offers merchants, as well as consumers, new
payment and loyalty solutions with more
convenience and higher efficiency.

 

European Payment Solutions, a Belgian company,
started the payfair initiative in 2007. payfair is
the new European payment scheme offering
consumers, merchants and banks innovative,
user-friendly and fast payment solutions. payfair
is compatible with the new European SEPA
requirements (Single Euro Payments Area) and is
fully aligned with the objectives of the European
authorities regarding the development of electronic
payments. At present payfair is already
implemented in all payment terminals in Belgium.
The system is also in use for the acceptance of the
new e-luncheon vouchers from E-kena and
Monizze, and thanks to payfair, there is now easy
access to the loyalty solution developed by
Fidelsys. Additional new and innovative solutions
via the payfair network are planned for release in
the immediate future.

 

Fidelsys, a Belgian company active since 2009,
has developed a loyalty concept (for which it owns
the global IPR) – allowing merchants to run their
own marketing programs (publicity, promotions,
loyalty etc.) on-line via the Fidelsys platform, which
can also be integrated in the cashier system.
Consumers no longer need to carry multiple loyalty
cards as they can access a quick and easy
overview of all the advantages they enjoy at any
merchants connected to the Fidelsys platform.
Thanks to the new partnership with payfair,
following an earlier partnership with MasterCard in
2010, the concept of the universal loyalty card
supported by the consumersʼ payment card is
becoming more and more a reality. Fidelsys
develops new technologies for merchants as well
as banks and the Fidelsys Gift Card Belgium is the
first of their applications to come onto the market.

 

December 2011 – The new partnership offers
Fidelsys the opportunity to use the payfair network,
which is now available in almost all payment
terminals in the country. This makes the
implementation of a Fidelsys application very easy
for merchants: it is "ready to use" without any
complex technical modifications. Indeed Fidelsys is